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How to add zoom effects to a screen recording

A full-screen recording watched on a laptop — or worse, a phone — is a wall of tiny text. Zooming in on what you're clicking is the single biggest upgrade you can make. Here's how to add zoom effects to a screen recording: by hand in any editor, and automatically.

Add zoom effect to screen recording: a zoom following the cursor in ScreenToast

What a good zoom looks like

Method 1: by hand, in any video editor

The technique is the same in Final Cut Pro, Premiere, DaVinci Resolve, ScreenFlow or Camtasia:

  1. Move the playhead about half a second before the click.
  2. Add a keyframe for scale and position at 100%.
  3. Move forward ~0.5 s. Set scale to 150–200% and position so the click target is centred.
  4. Move to where the action finishes and add a hold keyframe.
  5. Move forward ~0.5 s and return to 100%.
  6. Set the keyframes to ease in/out.

Repeat for every click worth showing. For a 2-minute demo, that's often 15–20 zooms — about an hour.

In iMovie

Select the clip → Crop → Ken Burns. Set the Start frame to the full screen and the End frame around your target. Split the clip so the zoom only covers the moment you want. It's limited (linear movement, whole-clip duration), but free.

Method 2: automatically, on every click

Recorders with auto zoom log your clicks while you record and place the zooms for you. In ScreenToast:

  1. Record as normal. Click deliberately, with a short pause before each important click.
  2. Stop. Auto Polish has already placed zooms on the clicks that matter and merged quick bursts into one smooth move.
  3. On the timeline, drag a zoom block to move it, drag its ends to retime it, or delete it. Set level and easing in the Zoom tool.
  4. Need one Auto missed? Press Add at playhead for a manual zoom on a spot.

Two extra zoom types solve the cases that are hardest by hand:

Read more about how ScreenToast places zooms, or compare other auto zoom recorders.

Common zoom mistakes

Frequently asked questions

How do I zoom in on part of a screen recording?

In an editor, add a scale (or crop) keyframe before the moment, scale up to about 1.5–2× centred on the spot, and add another keyframe to zoom back out. A recorder with auto zoom does this for every click.

Can iMovie zoom in on a screen recording?

Yes, with the Crop tool's Ken Burns setting: set the start and end frames. It's crude — fixed duration and linear movement — but it works.

How much should I zoom in?

1.5× to 2× for most interfaces. Higher zooms make viewers lose their place.

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